SODASTREAM

Beauty BUBBLES

Korean skin care, so-called K-Beauty, has become the word on everyone's lips. One of the hottest trends in K-Beauty is to wash your face with sparkling water. According to beauty bloggers around the world, the bubbles works like mini-brushes and clean the pores, remove dead skin cells, increase blood circulation and give the skin more gloss.

As the world’s largest producer of sparkling water, we launched a specially designed beauty kit, Beauty Bubbles. The kit, that was sent to journalists and influencers, contained a SodaStream bottle designed for face wash and information that describes how the beauty treatment, depending on the skin type, is best used in the daily face wash routine.