Vattenfall is Europeâ€™s fifth largest electricity producer and the largest heat producer. The corporationâ€™s turnover in 2008 was estimated at 164 million Swedish crowns. The company has approximately 33 000 employees and is one of Swedenâ€™s largest companies from a turnover and employee aspect. Vattenfall AB is 100 percent owned by the Swedish government. Vattenfallâ€™s goal is to by 2050 be a climate neutral company and is hence investing in renewable energy sources such as wave energy and wind power as well as techniques which can make existing energy production cleaner.
During 2011, Sveriges IngenjĂ¶rer was celebrating their 150th anniversary. To celebrate, the association visited 11 cities during the year with a jubilee tour that drew over 4.500 visitors. The tour reached a media coverage of 50 articles and 14 radio and tv broadcasts.
For Sweden’s largest family online community Agency created a PR concept that resulted in over 200 articles, thousands of online comments and blog posts on both leading newspapers and blogs.
Read about the DIY confectioner competition that we created for Fazer and how it generated more than 120 media hits in local press, radio and TV.
Smirnoff Limited Edition was an event developed by Agency in order to generate publicity for Smirnoff and Smirnoff Ice in traditional media as well as buzz online. Read about the impressive reults here.
The Children’s Election 2010 generated massive media attention in national as well as local media. Swedish national TV discussed The Children’s Election 2010 at length in a feature segment. Leading Swedish tabloids Aftonbladet and Expressen both ran full page feature articles.
GE Capital offer various forms of corporate financing for different kinds of equipment. The aim of our summer campaign was to build brand awareness of GE Capital as a major player in the car leasing industry on the Swedish market.