Agency believes that as a PR agency, we have a great responsibility to promote diversity and equality. Both at our workplace and in the communication that we create. We want to work towards an industry and a society free from discrimination, oppression, sexualizing jargon, harassment and abuse.

Therefore, we always work to develop and improve our inclusion work.

At Agency, we work with a goal of delivering maximum dividends on our clients’ investment in communication. To achieve the best possible results, we take advantage of the opportunities that subsists within diversity and equality. That includes both the communication we create for our customers, and the development of existing and potential workforce on the agency.

The fact that all people should have the same opportunities regardless of sex, gender identity or expression, ethnicity, religion or other belief, sexual orientation, civil status or age is not just a basic human right. It can also create a favorable corporate culture. When we feel respected and included, we gain access to our full potential and create opportunities such as more commitment and loyalty. Through active work, we can promote equal rights and opportunities and be an attractive workplace for all employees.

During Spring 2018, a project group was assigned to create a diversity and gender equality policy, as well as an action plan that would form the basis for active diversity and gender work.

Video as a format can help you reach your set goals. It can make complex facts easily understandable through infographics and animation. Or push sales with an inspirational product preview. But above all, it can enhance you brand likability through storytelling. But how do you produce video content that is interesting? Here are five handy tips: